We’re seeking a Junior Sales Executive in Cardiff

£15k-£18k + Bonus + Benefits Depending on Experience


Nudjed is looking for a Junior Sales Exec to join our new business team and help more companies healthier and happier. We’re already working with the NHS, GoCompare, GE to name a few and you’ll be helping us to reach more companies faster.


 

What you get

The hard stuff:

  • A salary (obvz) that we’ll review regularly as you develop
  • A shiny macbook, plus whatever else you need to work
  • Central location with free drinks, subbed lunches and showers
  • Bonuses and rapid career acceleration
  • Flexible working – we care about productivity, not attendance
  • 4-hrs a week off, to learn and play with whatever you think is cool

The soft stuff:

  • A relaxed but fast paced environment
  • Trust, respect and autonomy – your opinions count
  • Learn from a highly motivated and experienced team
  • Regular social events . We do stuff together ‘cos we like each other
  • A chance to be as healthy as you want to be – ‘cos that’s what we do

 

About Nudjed

We’re a fast growing tech startup, based in Cardiff, who are making health and wellbeing programmes better through data and automation. We’ve raised £350k in investment to date and we’ve been working with some of the biggest organisations in the UK to improve their health and wellbeing offerings. This is an opportunity to join us at an early stage in our journey.

We hire for attitude over EVERYTHING. If you’re smart and motivated, but you don’t have all the skills, don’t be scared – show us what you’re doing that makes you special.


 

Day-to-day activities include:

Core activities:

  • Making the required number of connections to close business to the agreed sales targets
  • Researching new prospects
  • Calling prospects to book demos
  • Demoing the Nudjed product
  • Reporting to the team on activity levels (calls, quotes, demos, wins)

Skills

  • Strong verbal communication skills
  • I.T. Literate (Word, Excel, PowerPoint)
  • Attention to detail
  • Team work and collaboration
  • Proactive, emotionally mature, calm and professional

The ideal candidate will have a passion for selling. They will be driven to connect with relevant people and be able to clearly explain the benefits of a product. Sales experience is beneficial and formal sales training desirable as is a good level of knowledge about the web and technology.

As we are a small, close-knit team delivering an innovative product, every team member has a lot of exposure across our business. We’re all occasionally called upon to assist with reasonable tasks beyond our normal remit.


Interested:

If this sounds like you, send an email, including your CV and relevant examples of your work to this friendly chap:

We’re Seeking a Full Stack Developer

£25k-£30k + Options + Benefits Depending on Experience


We’re looking for a full-stack developer to join our product development team. Nudjed helps organisations like the NHS,GoCompare and GE optimise their health and wellbeing programmes using relevant data.

If you have the skills and attitude to help us ride the next wave of health tech, then read on…


 

What you get

The hard stuff:

  • A salary (obvz) that we’ll review regularly as you develop
  • A shiny macbook, plus whatever else you need to work
  • Central location with free drinks, subbed lunches and showers
  • Bonuses, future share options and rapid career acceleration
  • Flexible working – we care about productivity, not attendance
  • 4-hrs a week off, to learn and play with whatever you think is cool

The soft stuff:

  • A relaxed but fast paced environment
  • Trust, respect and autonomy – your opinions count
  • Learn from a highly motivated and experienced team
  • Regular social events . We do stuff together ‘cos we like each other
  • A chance to be as healthy as you want to be – ‘cos that’s what we do

 

About Nudjed

We’re a fast growing tech startup, based in Cardiff, who are making health and wellbeing programmes better through data and automation. We’ve raised £350k in investment to date and we’ve been working with some of the biggest organisations in the UK to improve their health and wellbeing offerings. This is an opportunity to join us at an early stage in our journey.

We hire for attitude over EVERYTHING. If you’re smart and motivated, but you don’t have all the skills, don’t be scared – show us what you’re doing that makes you special.


 

Day-to-day activities include:

  • Define and implement technical solutions spanning front-end and back-end
  • Take ownership in good engineering practices and use of technologies
  • Find creative solutions to technical problems
  • Maintain high quality throughout the product
  • Actively participate in planning sprint activities and deriving requirements

Specifics we’re looking for:

  • Full-stack web application development (HTML5, CSS3, PHP, JavaScript)
  • Experience throughout the entire software development lifecycle
  • Experience working in a team with other developers
  • Appreciation of software security, availability and user experience
  • Working within established software development frameworks
  • Familiarity with object-oriented design patterns

The ideal candidate will be delivery focused, driven to understand what our clients really value, and committed to building this value into our platform. Expect a flexible working environment, responsibility for challenging tasks, and the opportunity to work with a range of modern technologies.

As we are a small, close-knit team delivering an innovative product, every team member has a lot of exposure across our business. We’re all occasionally called upon to assist with reasonable tasks beyond our normal remit.


 

Interested:

If this sounds like you, send an email, including your CV and relevant examples of your work to this friendly chap:

Warren Fauvel (Founder)

Email: warren@nudjed.com

Mobile: 07834 591 400

Online health advice start-up secures first investment from the Wales Technology Seed Fund

28 October 2014

A young technology company headquartered in Caerphilly is the first to benefit from the Welsh Government’s Wales Technology Seed Fund, securing £125,000 from Finance Wales.

Launched in the summer, nudjed (www.nudjed.com) is a personalised online health and wellbeing platform aimed at busy professionals. Dubbed “the Siri of health advice”, nudjed combines bespoke motivational training with a digital health advice service. nudjed will use Finance Wales’ investment to boost its engineering and delivery teams, creating six jobs.

The Wales Technology Fund aims to provide technology start-ups with the financial backing they need to commercialise innovative new products, services and technologies. nudjed has previously raised £50,000 in equity funding, as well as securing several government funded grants. This month, the company also launched a crowd-funding campaign on Seedrs to sell an additional £100,000 worth of equity. It became Seedrs’ ’Top Mover’ by securing more than 55% of its target in a week. Economy Minister Edwina Hart welcomed Finance Wales’ first Wales Technology Seed Fund investment.

The Minister said: “The Wales Technology Seed Fund provides exciting technology start-ups like nudjed with the backing to become leading Welsh technology businesses of the future, boosting the Welsh economy and supporting business growth. nudjed will also be able to benefit from Finance Wales’ links with other early stage investors.”

nudjed is continuing to expand, targeting its services at professionals and business teams. This announcement comes in the wake of the NHS’s announcement last week that, to combat the growing obesity epidemic, it plans to fund employers to incentivise their staff to lose weight Warren Fauvel, co-founder and CEO of nudjed, said: “This new influx of capital will enable us to scale and to continue our rapid development into the burgeoning health and fitness technology market, including the urgent demand for B2B solutions to meet the country’s 21st-century healthcare needs.”

Commenting on Finance Wales’ first investment from the Wales Technology Seed Fund, Investment Executive James Henderson said: “nudjed’s founders, Warren and Neil [Atherton], are a strong team with a clear vision for their business, which targets a growing and potentially lucrative niche market. They’ve developed and launched an exciting online service, which is attracting a growing customer base.

“nudjed will use Finance Wales’ investment to continue developing its online service to ensure it builds market share and stays ahead of the competition. Our investment will also help with nudjed’s commercialisation costs.”

With individuals increasingly using their smartphones and tablets to keep track of their diet, health and fitness plans, demand for health and fitness apps is currently growing by 49% year-on-year.

Neil Cocker, CEO of CardiffStart, the largest community of tech entrepreneurs in the region, believes that nudged’s windfall is good news for other South Wales businesses. He commented: “The nudjed team are really pioneering in their field and within the community. If anyone can succeed, these guys will!”


Notes to editors

nudjed was founded by Neil Atherton (a scientist) and Warren Fauvel (a designer), who combined their expertise to create a service that uses intelligent technology and behavioural science to help users achieve health, fitness and weight loss goals through a step-by-step series of personal challenges.

Press resources for nudjed – including logos, founder photos, company infographic and video – are available online at www.nudjed.com/press.

For further press information, contact:

press@nudjed.com / 07834 591400

Seedrs Mixer – Questions from Potential Investors

As part of our ongoing crowd-funding campaign, we attended the Seedrs Mixer. Events like this are a great chance to talk directly to investors and explain in person what it is we’re planning to do.

Throughout the evening we were bombarded with interesting questions. So we thought to save a little time, it would be worth sharing the answers here – both for potential investors, and for founders looking to hone their pitch.


Q – Is the proposition now totally B2B (Business to Business)?

No. But it is our focus. Nudjed has three main barriers to ramping up in the B2C market:

  • A free version. Businesses are much more used to paying for software and as Nudjed can directly affect income, are more open to paying for it. In our research consumers are much more likely to want to trial the app, or ask for a free version, with a view to upgrading or in-app purchases later.
  • A mobile app. Nudjed is currently web based. It works on phones via SMS. But there’s a big draw for consumers to get the icon on their home-screen. For business users, desktops are still the norm. They are much more comfortable with web-first applications.
  • A huge marketing budget/killer viral factor. We’d love both. But for now businesses are a more achievable route to market. They are silos of users and have formal structures that allow us to service them without huge marketing overheads.

We will tackle B2C again in the future. Just right now, we’re nailing the B2B.


Q- What is the scale of the opportunity?

The health market is huge and growing. Health in the workplace is similarly big – 111 million sick days p/year cost the UK economy £29bn (ONS 2013).


Q- Can you only sell to SME’s

For now, yes. In the long run, we can scale to almost any organisation (that’s why we’re raising funds). The key for us is to deliver great service. Over the next six months, we’re only looking to score 3,000-5,000 paying users. That’s about 10-20 SME’s. But they’ll be the case studies that allow us to target larger and larger organisations, with a process that’s been honed down to a tee.


Q- Who are the team, what are their backgrounds?

You can read more about how we started Nudjed here, and more about the whole team here.


Q- How do you plan to affect peoples’ health? How do you deal with the different levels of fitness knowledge?

Nudjed is all about tailored advice and expert knowledge. The system (supported by our experts) is built to learn about individual users and then affect their behaviour. Our product video gives you a good idea of how this works. Watch it here.


Q- What is the structure of the team? What areas are you looking to strengthen with the investment? What roles do the Founders perform?

Our team is broken into 4 areas:

  • Sell – Covering marketing, sales, brand, PR and recruitment
  • Deliver – Covering coaching, experts, account management and CRM
  • Build – Covering Engineering, UX, Quality Assurance
  • Operations – Finance, HR, Administration, Planning

Investment will be spent on strengthening the Deliver and Build teams, whilst we’re working on hiring experts and suppliers to resource the Selling team.

Our founders lead two teams each:

  • Warren (CEO) – Heads up Sales and Build
  • Neil (COO)- Heads up Delivery and Operations

As we resource the teams, individual directors will take control of each aspect (then sub-aspect) of the business, allowing the founders to take more strategic positions at the head of the business.


Got another question? Feel free to ask!

Seedrs Sign Up Process

To invest in Nudjed, you’ll need to sign up to Seedrs, the crowdfunding platform. This can be a little tricky, so we’ve broken the process down for you here. If you’re still having trouble, feel free to contact us and we’ll do everything we can to help.


Head to Seedrs

To start, head to seedrs.com, and click the orange ‘Join For Free’ button in the top right hand corner:

Visit Seedrs

Click the image to zoom in.


Create an Account

You’ll then be taken to this screen, where you’ll need to provide some basic information, or you can choose to log in with Facebook, Google, LinkedIn or Twitter. If you register via Email address, you’ll need to verify the address by clicking a link they send you.

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Before you sign up, you’ll be asked to check a box to confirm that you’ve read and agreed to the membership agreement, which you can download as a PDF.

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Get Approved as an Investor

After filling in your details, you’ll be ask to certify as an investor. Most people will self certify with the Quiz option.

You’ll need to answer a few short multiple choice questions, to demonstrate that you understand the risks involved in investing in startups. Here’s all the information you’ll need to answer the questions:

  • Most startups fail, and if you invest in a startup, it is significantly more likely that you will lose your invested capital than that you will see a return of capital or a profit.
  • If the startup fails, no one will be liable to pay you back the amount that you invest and your investment will be lost.
  • Startups rarely pay dividends and are unlikely to be able to sell your shares unless the investee company floats on a securities exchange or is bought by another company.
  • Even for a successful business, a flotation or purchase is unlikely to occur for several years.
  • If the business raises additional capital at a later date, it will issue new shares to the new investors, and the percentage of the investee company that you own will decrease.
  • Investing in startups should only be done as part of a diversified portfolio. This means that you should invest relatively small amounts in multiple businesses rather than a lot in one or two businesses.
  • You should not invest more money through the platform than you can afford to lose without altering your standard of living.

Hopefully that hasn’t scared you off!


Find Nudjed

Your Seedrs account is now active! The next stage is to find the Nudjed investment page at

www.seedrs.com/startups/nudjed-ltd

and click the orange ‘Invest’ button.

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Choose Your Investment

The next step is to decide how much you want to invest, and whether you want the investment to be public or anonymous. You’ll also need to check the box to indicate that you’ve read the investment agreement.

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Deposit Your Investment

At this point, you’ve pledged your investment, but not actually paid any money. You now need to deposit money into your Seedrs account:

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Prove who you are

Seedrs requires proof of identification before you can invest, for security purposes.

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You’ll have to enter your National Insurance number (in the format AB 12 34 56 C – with spaces and capital letters) and your driving license or passport number. While this seems like a bit of a hassle, it ensures that all investments are legitimate and also that you’re able to prove who you are when it comes to managing your investment portfolio later on.


Make the investment

Once your identity is verified – which should be instant – you will be able to deposit money, either via card payment or bank transfer. You will then be taken back to the ‘Overview’ page, where you will see Nudjed under ‘Investments To Be Paid’:

Click the image to zoom in.

Press the ‘Pay’ button, and you’re done!

Thanks again for believing in us and supporting us at this incredibly important stage of our journey. If any part of this guide was unclear, please feel free to contact warren@nudjed.com with any questions.

Nudjed Launch Party – September 2014

On September 24th, around 100 guests joined us at the Life Sciences Hub in Cardiff Bay to help celebrate the launch of our Seedrs crowdfunding campaign.

For us, the event was an opportunity to do three things:

  • To thank you to everybody who has helped and supported us in so many ways throughout the last 18 months.
  • To connect the people we respect and learn from, to the other people we respect and learn from.
  • To launch www.nudjed.com/invest a chance for anyone to own a slice of Nudjed.

View the campaign on Seedrs Here >

This campaign marks the start of the next stage for us at Nudjed. The health industry is changing; the technology that you carry in your pocket is already measuring your health, and soon it will be able to actively guide and improve your behaviours.

“It’s a very competitive market that the Nudjed guys are in but actually there’s nobody better; they’ve built a fantastic team…they really know what they’re doing. So if anyone can succeed, these guys will. I’ve been really impressed by their drive and their focus to make it a success.” – Neil Cocker, Cardiff Start

The health app market is growing 87% faster than any other type of app, and Nudjed fully intends to be a part of that growth. With the crowdfunding platform, we’re giving everybody the chance to be a part of the story, and to own a slice of our success.

Of course, there are risks – we’re a small company trying to crack a huge global market, but we’re confident in our abilities, and so are many big names in the South Wales technology scene.

“I think they tick all the boxes, they’ve created a product that people want to buy…I really think they’re going to succeed.” – David Walton

Check out all the photos from the launch party on Facebook below.

Why high fat food is not a bad thing

Fats have acquired a bad reputation over the last few decades. But they are an essential part of any healthy balanced diet.


Fat contains 9 calories per gram, which is more than carbs (4), protein (4) and alcohol (7). This has contributed to their reputation as a ‘bad’ component of food. Which is not entirely true…


The Benefits of Fat

All fats provide insulation, help us absorb vitamins (A,D,E & K) and store energy. But some also provide essential fatty acids.

“Even saturated fat has more nutritional benefit than simple carbs.”

Though cutting fat out of your diet can reduce the number of calories you’re digesting, swapping out simple carbohydrates (like white bread, pasta, rice, potatoes and any refined sugars) could be a better option. Sugar and other simple carbohydrates, provide none of the. Even saturated fat has more nutritional benefit than simple carbs.


So why has Fat got a bad reputation?

The main reason that fats have had a bad reputation has nothing to do with the fat itself, but more our choice of where that fat comes from.

Since the invention of modern agriculture, we have started to eat more and more animals based foods. Animal products contain more saturated fats (because they are stored in the animal) and less unsaturated fats than our diet before this.


Limit Your Saturated Fat

Saturated fats are created in animals for long term storage. Eating a lot of saturated fat can increase the LDL (not so good) cholesterol in your blood. High levels of LDL cholesterol can increase your risk of heart disease.

nudjed-blogimages-FullofHealthyFats

Plants on the other hand, don’t need to store fats. When we eat plants we get the benefit of their unsaturated fats which are more useful to us. The same goes for fish, who also provide us with healthy fats.

The bottom line – pay attention to where your fat comes from. For a simple way to reduce saturated fat intake… Swap meat and dairy products for fish, olive oil, seeds, nuts and avocado and get all the benefits of fat, without the down side.

4 Simple ways to get more vitamins in your diet (without spending a fortune)

Vitamins are essential to your body working properly. If you go without a particular vitamin for too long, you’ll eventually end up with some pretty serious health issues.

nudjed-blogimages-EatYourVitamins

Here’s 4 simple ways to make sure you get the maximum amount, without spending a fortune.


Eat unprocessed foods

Vitamins are found in all foods (to varying degrees), but the highest concentrations are to be found in unprocessed (or ‘whole’) foods, such as vegetables, fruit, nuts, seeds and wholegrains.


Use less water for cooking

Boiling veg can reduce the amount of vitamins. Have you ever taken broccoli out of a pan and noticed the green colour of the water? That colour is the water soluble vitamins. Try using just use enough water to create steam and stop the veg from burning. Put 1/2 inch water in the bottom of the pan, put the lid on, and add a splash more if the water runs out – that will be enough to cook almost all veg.


Eat them raw

Eating vegetables raw is the best way to maximise their nutrition, however, steaming, roasting and grilling are also good ways to keep those vitamins from spilling out.


Leave the skin on

A lot of the vitamins are contained in the skin or peel of a vegetable or fruit. Leaving the skin intact gives you more nutrition for no extra cost.


Fibre

Fibres are types of very complex carbohydrates. Because they’re so complex they take a while to break down, filling you up and helping your digestive processes.


Fibre, also known as non-starch polysaccharides (NSP), comes in two forms; ‘soluble’ and ‘insoluble’.

Soluble fibre can be broken down in the colon and used as food by good gut bacteria.

Insoluble fibre cannot be broken down, its just helps the digestive process along (and adds bulk to your poo).

nudjed-blogimages-fibre

You should be aiming for 18g of fibre a day, though research indicates that most people only get to about 14g. If you’d like to increase your fibre intake, you could try:

  • Swapping white pasta/bread for variations containing wholegrain or wholemeal.
  • Washing rather than peeling vegetables like carrots and potatoes.
  • Eating a high-fibre breakfast like ‘All bran’ or ‘bran flakes’

By doing this, you’ll be filling up (fending off the snacks), fuelling up with slow burning energy (less likely to turn to fat) and helping your digestive process stay healthy.

Glycemic Index – A Map of Foods

The glycaemic index of common foods is shown below.

It is relative to the GI of glucose mixed into water (which is the reference food), the GI of glucose would be 100.

For example: A food with a GI of 93 raises blood sugar at a similar rate to glucose, whilst a food with a GI of 10 raises blood sugar much more slowly than glucose.

Note of caution: “The GI is just about blood sugar, it doesn’t tell you anything about the nutritional value of the food”.

There are foods which have a high GI that are valuable in terms of their other properties, like being high in vitamins, minerals or antioxidants. This is why we will continually advocate a varied diet!

GI of common UK foods:

Baked Potato = 111
Fruit Roll-Ups = 99
Lucozade = 95-99
White Bread = 95
Cornflakes = 93
White Rice = 89
Pretzels = 83
Boiled Potato = 82
Pizza = 80
Wholemeal Bread = 70
Orange Juice = 70
Sweet Potato = 70
Special K = 69
Honey = 61
White Pasta = 58
Ice cream (avg.) = 57
All Bran = 55
Snickers = 51
Crisps = 51
Brown Rice = 50
Apple Juice (unsweetened) = 44
Wholemeal Pasta = 42
Apple = 39 / Orange = 40
Baked Beans = 40
Carrots = 35
Pearled Barley = 28
Chickpeas = 10
Hummus = 6