Earlier this week, we announced the appointment of our Board of Advisors. With over 100 years of combined experience, they are an invaluable asset to the company, and we’re greatly looking forward to benefiting from their words of wisdom! In this series, we ask the board members for their opinions and insights on topics including investment, health, and the South Wales startup scene.
Q3: What do you think of the health technology business opportunity and marketplace?
David Ward Walton: ‘Health’ is a huge and growing market. As a product that provides tailored nuggets of health advice for busy people, Nudjed is right on the money. And as a B2B proposition, by targeting employees though their companies, the route-to-market strategy is very do-able.
Paul Watkins: The problem that Nudjed is trying to solve is very current. There is an urgent need to find tools that lead to health improvements through behavioural change and nutrition education. Business and industry are demanding it. Nudjed’s approach gives the help that people need just at the moment when they need it during their day. A company that can provide demonstrable health and productivity improvements to a workforce is a powerful business proposition.
Ashley Cooper: The key to business performance is the performance of the people within the business. Improving the physical and mental well-being is a challenge for all organisations, in order to improve productivity and increase engagement. As a result, the potential for Nudjed as a product is significant.
Mark Hindmarsh: Health and wellbeing are becoming ever more prevalent in people’s everyday lives, be it at home or more increasingly in the workplace. This presents a significant business opportunity for a company like Nudjed to offer non-obtrusive beneficial health solutions that are affordable and which fit into and around people’s daily routines
What would you say to potential investors about Nudjed?
David Ward Walton: Nudjed is a good bet – huge market, smart proposition, committed and talented founders, great route-to-market strategy.
Paul Watkins: Nudjed has what investors look for: a differentiated product, an intelligent and energetic team that can work together, the ability to execute a plan and deliver results – and they have built something of real quality.
Ashley Cooper: Nudjed presents a significant opportunity to invest in a fast-growing business. The potential is massive and the possible returns significant. Tech businesses can grow very fast and can command very high values, as we have seen with the likes of Facebook and Whatsapp.
Mark Hindmarsh: No investment in an unproven start-up is a sure thing, but Nudjed is as good as any and, in my opinion, has what it takes to succeed: a great team, a compelling proposition and a huge addressable market opportunity in a hot topic area that effects everyone, health and wellbeing.
Keep your eyes peeled for more from our board over the next few days – follow us on Twitter to make sure you don’t miss a thing! If you missed yesterday’s article, you can read it here.